The Corporate Co-Opt of Local 

As "buy local" movements gain in strength, big-box retailers and national manufacturers are trying to redefine the terms of the debate.

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Perhaps all of this will ultimately make corporations even more suspect and further the case for shifting our economy in the direction of small-scale, local, and independent. "I think the fact that the chains are trying to play the local card, in a way makes it easier for us," said Cullen of the American Booksellers Association. "I think people are going to recognize that these aren't authentic and that's going to make the real thing all the more powerful."

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