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Re: “Little Mac Vs. Big Mac

Has no one pointed out to them that "Little Mac" was never that great of a name anyway? Arevalo describes it as "catchy." It isn't. (Perhaps more accurately: If it is catchy at all, it is only so because of its association with/inversion of the McDonald's trademark "Big Mac" -- which is the whole problem.) They can do better.

And as the previous commenter notes, they CAN use "mac" in the title. A very simple Google search will reveal any number of restaurants all over the country with "Mac" in the name -- including some that are mac-and-cheese joints. Just call it "Max," for god's sake, and be done with it.

Posted by seven10 on 06/24/2010 at 1:51 PM

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