Gregg Perloff Is the New Bill Graham 

How his Another Planet Entertainment beat the competition to host the epic Outside Lands Music and Arts Festival.

Page 6 of 6

But Superfly's Farman sees it differently. People vote with their dollars, he said, and they want to vote for independence, intimacy, and expertise. "Another Planet does have a certain cachet to it, and a lot of that does radiate from Bill Graham's philosophy of giving the posters out or having the apple at the Fillmore — those little extras really do stick with fans," he said. "When Superfly first started, we picked up on that. I'd like to think the people that are like myself — the new people in the industry — are looking toward the really positive parts about the original generation of big promoters and adapting it for the current environment.

"When you look at the emergence of the festival scene — Bonnaroo, Pitchfork, Treasure Island, Outside Lands — it is mostly people of our ilk. And the ones that are going to be successful come from that ethos."

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