In the age of the Internet, it's often tempting to rush online whenever the time comes to make a big purchase, because the prices are typically difficult to beat. But local photographers should take pause before surfing on Amazon or Adorama. Looking Glass Photo is more than just a local photography shop; it's a place where a layman or a professional can go and get not only excellent service from its dedicated and knowledgeable staff, they can also get the guidance they need to find the lens or accessories they need. The greatest charm with this store, especially for those who don't have the cash to drop on an expensive lens, is the shop's lending program. This is invaluable, especially for any photographer who wants to try out a lens before making the financial commitment, or who wants to play around with a lens for just a shoot or two.