Best Bike Shop
Missing Link Bicycle Co-op
Besides selling top-of-the-line new and used bikes and gear, in-store workshops and a super-friendly and knowledgeable staff sets this Berkeley cycle shop apart from all the other great ones in the Bay Area. The Link is a worker-owned co-op, which means the employees are way happier, more dedicated, and longer-term than you'd expect from anyone working in retail. Since none of them work on commission, you never run into an uncomfortable high-pressure hard sell, but are surrounded by people who are eager to help, love their jobs, and play great music. Beyond being a good shop, the Link is a responsible business and a hub of the local biker community, sponsoring a few local teams, offering free in-store classes (like fixing flats, building bike wheels, and how not to crash), and providing support to local participants in the recent national Bike-to-Work Day.