Oakland, Berkeley, And East Bay News, Events, Restaurants, Music, & Arts
Thank you for bringing the yelp story. I don't think we should let this fade away.
Yelp just took the easy way out.
1) They are surveying people to find out (probably so they can appeal the decision) if people:
"don't want it," (negative, no way of instructing if payment)
"don't care either way," (votes go out the window)
"nice to have, but not important," (votes go out the window)
"want it, but would not pay extra," (positive for yelp, more $$)
or "would pay extra for this." (positive for yelp, more $$)
Why not allow users to check "Like it!!!" ... very strange
2)Yelp still controlling the "algorithm that is used" controlled by selling advertisement. *note, they will throw in issue #1 if people say "I like it, and i will pay money"
3) Other companies are taking on this business model. Citysearch, etc. These smaller companies are picking up yelps scraps and trying to cash in.
4) Other small companies are calling saying that GooglesADWORDS actually is the problem (of course by phone). Convincing businesses that Google "ask for you to buy GoogleADWORDS or else you won't land on top of the google search...". Very strange how they figure the payoff of adverting people from google to their sites... Also, pretty weird, because wouldn't you be the one to think "Hey. Google should be the one we really need to buy advertising from"... So pretty weird for citysearch (and others) to do this. I guess the scale of % that they would get is way better than what they are driving to google (80% stupid americans, 20% wise americans.
Oh thank you capitalism
Funny things about yelp
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