Wednesday, May 30, 2007

Grease Trap: Fame's Been Elusive for Oakland, But Beer Might Just do It

By John Birdsall
Wed, May 30, 2007 at 4:55 PM

In "What's on Tap," ANG beer columnist Bill Brand reports a new craft brewery is slated to open near Jack London Square, one whose owner expects will catapult Oakland into fame. According to Brand, the soon-to-open Linden Street Brewery will brew a single beer, one whose name evokes more than a touch of crunchy: "Urban People's Common Lager." Owner Adam Lamoreaux's work history includes a stint at Boonville's Anderson Valley, but his Oakland company will have a particularly yeasty local resonance -- he'll be brewing in a ten-barrel plant he's purchased from Bison Brewing in Berkeley. Despite his suds' local pedigree, sounds like Lamoreaux is expecting wide acclaim from a brew "he hopes will make Oakland famous," according to Brand. At the very least it might distract drinkers from the city's current claim to renown -- its hefty murder rate.

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